The success of games like Pokemon Go and Zombie Go and movies like Robocop and Avatar is a live proof that the augmented reality (AR) has made a bombastic entry in the world of gaming and entertainment. Users have loved the concept of merging the best of the two worlds. But, is the technology limited to gaming world only?
Various industries have realized the potential of AR and have started embracing the technology. For example, Furniture giant IKEA has integrated AR into their app to help customers visualize how a furniture will look in their home, and this way take better decisions. Strava has launched Fitness AR app which let the users visualize their running and biking path in 3D, as well as mark around and explore the map from different angles. Complete Anatomy app was also launched which allows the mobile users to see the 3D models of the human body, have short courses in 3D, and thus, have an immersive experience of anatomy. Snapchat has included AR elements in the form of real-time transformations, filters, and special effects to enable the users add fun and silly additions to their Snapchat messages, and much more.
In short, AR is slowly and gradually revolutionizing all the business verticals, without leaving its hold on the gaming world.
According to Digit Capital VR/AR Report 2017, AR and VR will produce revenue of $150 billion by 2020, with AR having a share of $120 billion and VR of $25 billion. On the top of it, mobile apps would act as a catalyst for this upliftment of the technology, which ultimately means that the mobile app developers and enterprises can’t miss out an opportunity to employ the technology.
In this blog, we will discuss how AR will make (and even making) a significant appearance in the Enterprise in 2018 and beyond:
Virtual Presence of Employees
With Augmented Reality, the employees remain omnipresent. They can work remotely, and assist the team members and others with relevant information using AR glasses and smartphones with inbuilt AR camera. Besides this, they can easily handle multiple tasks at a time. For example, The managers need not leave their work in between to monitor the staff; they can do it from their seat itself. This, as a whole, will enhance the overall productivity of employees at the office.
Real-time Information
With the help of AR glasses, companies can provide the employees with a comprehensive information about the latest tools and equipment in real-time. Along with that, AR glasses can be employed for guiding the workers with real-time safety issues and providing a step-by-step guide.
Read more: How Augmented Reality is Changing the Landscape of Enterprise Mobile Apps?
